Scaling Sales: What Are the Most Crucial Product Marketing Activities?
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Shirin Shahin Shirin Shahin
Posted Aug 3, 2020 7 min read
Scaling Sales: What Are the Most Crucial Product Marketing Activities?

When an earlier stage company typically has a product ready to go, they feel the need to hire their first sales member. Shirin Shahin explains why the core pieces around proper sales training, alignment with product and feedback mechanisms need to be in place either before or very early as your team grows.

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