Which teams contribute to a product marketing strategy?
Associated with
Bennett Sung Bennett Sung
Thiago Neres Thiago Neres
Martin (Marty) Bakal Martin (Marty) Bakal
Nils Davis Nils Davis
Julie (Barbezat) Osborn Julie (Barbezat) Osborn
Silvia Kiely Frucci Silvia Kiely Frucci
Lauren Culbertson Lauren Culbertson
Jeff Boehm Jeff Boehm
Chris Mills Chris Mills
Samuel Awezec Samuel Awezec
Alexis Miller Alexis Miller
Jon Chang Jon Chang
Ellen Mason Ellen Mason
Naveen Kumar Naveen Kumar
Susan Becker Susan Becker
Sidhanth Barik Sidhanth Barik
Jeff Tyminski Jeff Tyminski
Carolyne Mweberi Carolyne Mweberi
Ehtisham Hussain Ehtisham Hussain
Deepika Pillai Deepika Pillai
Posted Jul 21, 2021 10 min read
Which teams contribute to a product marketing strategy?

8% of PMMs surveyed for the 2021 State of Product Marketing Report considered collaboration to be the most important skill for any respectable product marketer. So, which teams are worth their weight in gold? Who should PMMs be going above and beyond to keep extra happy?

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