How to connect GTM strategy & gain organizational alignment
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Jeff Hanrahan Jeff Hanrahan
Posted Nov 5, 2021 1 min read
How to connect GTM strategy & gain organizational alignment

I've noticed there's a lot of waste in product marketing when looking at the org through a lean manufacturing lens. In this article, I'll discuss 8 forms of waste in manufacturing, types of waste in PMM, tools to gain efficiency, and what structured problem-solving looks like.

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