The role of use cases in product marketing
Associated with
Natasha Katson Natasha Katson
Silvia Kiely Silvia Kiely
Posted Aug 6, 2020 10 min read
The role of use cases in product marketing

A use case is a specific situation in which a product or service could potentially be used. Given people buy the same product for different reasons, use cases can vary depending on specific circumstances.

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