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Daniel Kuperman
Posted Jan 13, 2021
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26 min read
Product marketing strategies for analyst relations
Does the thought of interacting with analysts send a shiver down your spine? It used to be a bone of contention for me and was an area I struggled with early on in my PMM career. I want to share how to influence your A/R strategy, why PMMs need to worry about A/R, the role of PMM in A/R, and more.
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