Lunar New Year is an opportunity for us to reflect on the past year and a chance to set our sights on the year ahead – both in our personal and professional lives.
This year, the Year of the Tiger, business leaders should be inspired and encouraged by the tiger's traits of confidence, agility and fearlessness. As we head into a third year of disruption and uncertainty, these traits will be critical for business growth and success.
To discuss how businesses can tread boldly into 2022, I spoke with Belina Lee, Mandai Wildlife Group chief strategy & innovation officer, to find out how the Singapore company, which manages the majority of the country's zoos, has navigated the past 12 months and the opportunities that lie ahead.
As a business that is heavily reliant on tourism, Mandai had to find ways to remain agile and pivot when their parks could no longer take visitors. Through experimentation and digital innovations, Mandai was able to bring the experience of the park to consumers through technology.
Through our discussion, Lee reveals how leaders can leverage digital innovations and customer insights to courageously take on new challenges and drive business growth in 2022.