What is positioning and how do you claim a position in your market?
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Lawson Abinanti Lawson Abinanti
Posted Sep 9, 2020 10 min read
What is positioning and how do you claim a position in your market?

When colleagues, peers or marketing consultants refer to positioning, what do you think they mean? If you're not sure, you're not alone. In this article we'll look at the two proper usages of positioning.

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