Associated with
Rahul Saha
Karthigeyan Rajaram
Can your ecommerce platform adapt to the growing demands of digital commerce?
B2B buyers have recently come to expect more B2C-like customer experiences from vendors. According to McKinsey, more than three-quarters of B2B buyers and sellers say they now prefer digital self-serve and remote human engagement over face-to-face interactions, and the shift to digital and remote engagement is consistently being embraced by decision-makers.
More Ways to Read:
🧃
Summarize
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
Oracle
Featured by Salesforce
