What if your organization had the ability to thrive, not just survive, in the next decade? It can't do so by just resting on its laurels, relying on existing market share and barriers to entry to keep competitors at bay. We simply can't survive-let alone thrive-in a status quo culture of, "If it ain't broke, don't fix it."

Organizations must constantly evolve and re-evolve. Think about all the companies that monopolized their power and weren't flexible enough to change with the times, while forward thinking organizations like Netflix completely changed... and continue to change... the landscape of their industry.