Day One Retention: Why It Has the Biggest Impact on Revenue
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Aazar Ali Shad Aazar Ali Shad
Posted Sep 25, 2020 15 min read
Day One Retention: Why It Has the Biggest Impact on Revenue

Get it wrong and nothing you can do later on will fix your problems.
But get it right and you and your users are set for a long (and hopefully mutually beneficial) relationship. No, we are not talking about a first date. But almost.
Day one retention is a bit like that.

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