What's the Most Important CRO Metric? (Hint: Not Conversion Rate)
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Larry Kim Larry Kim
Posted Dec 15, 2021 6 min read
What's the Most Important CRO Metric? (Hint: Not Conversion Rate)

But one metric is more important than all the rest. I know what you're thinking. A conversion rate is the most important CRO metric you should track, right? Duh? Seems like a no-brainer. Actually, no. Here are three reasons why.

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