Running a marketing agency today means constantly adapting to a never-ending stream of platform changes, algorithm updates, and emerging technologies. Just when you've mastered Facebook Ads, suddenly TikTok demands attention. You finally understand SEO, then Google changes everything overnight. Each pivot requires new skills, different team members, and updated client strategies-all while maintaining profitability and keeping clients happy with results. The pressure to stay relevant while delivering ROI has never been more intense. Today, we're fortunate to have Darwin Liu, Founder and CEO of X Agency, a digital marketing firm that has not just survived but thrived through 15+ years