The psychology behind pricing: 5 pricing principles
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Phill Agnew Phill Agnew
Posted Feb 15, 2021 27 min read
The psychology behind pricing: 5 pricing principles

My name's Phill Agnew and I'm going to talk about the psychology behind pricing. I'm going to walk you through five pricing principles and focus on two specific tactics that the majority of SaaS brands use, I'll explain the science behind those.

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