Are You Reacting or Responding to Your Customers' Needs During the COVID-19 Crisis? There's a Difference.
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Steven Forth Steven Forth
Posted Apr 7, 2020 3 min read
Are You Reacting or Responding to Your Customers' Needs During the COVID-19 Crisis? There's a Difference.

No matter what pricing actions you're considering, you must first understand the impact that COVID-19 is having on your customers, their business, their people and their communities.

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