Lipsa Das

Pivoted to crypto in 2021 after 5+ years in Web2 marketing (Webflow, Hubspot etc).

Survived two bear cycles.

Lost thousands in rugs.

Realized most founders could build good tech but couldn't get users excited without bribing them with airdrops.

Attention is easy. Retention is the game.

Fast forward to today…

- Helped billion-dollar crypto brands like Ledger, Nansen, Trust Machines etc with SEO content, achieving over 3x increase in traffic.
- Wrote for top influencers like Miles Deutscher, with multiple threads at 1-2+ million views
- Helped launch the Alchemy dApp store (100k+ visitors in first month + a full-blown product suite)
- Managed communities like Zerolend (300K+), Puff (100k+), Foxy (400k+), TAC (0->21k followers)