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Strategy Salesforce Platform
Enabling Scalable, Customized Dynamic Content with Cloud Page Dashboards
Summary

Today's marketing landscape demands continuous and deadline-driven customization of content, imagery, send dates and more – often placing a huge amount of pressure on the team. Learn how a Marketing Cloud's Dashboard helped a B2B2C company provide stakeholders an efficient, scalable, automated solution that reduced human effort and inefficiencies seamlessly so they could do more, for less.

About the speakers
Ashleigh Emerick
Ashleigh Emerick
Director User Engagement - Content & Channels at Castlight Health

Dynamic and seasoned Marketing Executive with over 15 years of experience developing and implementing integrated marketing plans and strategies for subscription-based and multi-channel online services. Entrepreneurial leader with a proven track record of acquiring, retaining and delighting users, reinvigorating brands, and designing engaging marketing programs for start-ups and established companies.

John Hunter
John Hunter
Solution Architect at Lev

Hi, my name is John Hunter and I am a solution architect at Lev. I work with clients to create custom solutions for their marketing teams to help them with their Salesforce platform needs. During my time at Lev, I have been able to work with a diverse set of clients to help them optimize their marketing to reach their business goals. I grew up in Connecticut for my entire life and made my way out to Indianapolis via Notre Dame, where I graduated in 2018 with a degree in Aerospace Engineering.

Joseph James
Joseph James
Manager, Solution Architects at Lev

Throughout my career, I've had the opportunity to work in a wide variety of roles and business units, and this has helped to develop my ability to learn quickly, solve problems creatively and collaboratively, and to give me a well-rounded set of skills, interests and knowledge.

I try to maintain a positive attitude and approach when taking on any situation, earning success through determination, hard-work and learning. While problem-solving might not be a quantifiable skill or prerequisite for a job, I believe that much of the success enjoyed in one's career comes out of seeking creative solutions to problems and needs where no easy solution can be found.

Allyson Reagan
Allyson Reagan
Managing Director at Lev

Motivated and results-focused digital professional with a proven record of over 15+ years of experience in leading and managing strategic digital teams and initiatives for brand leaders. I’m passionate about leveraging digital media and technology to drive new consumer insights and breakthrough marketing approaches. I have a proven track record of effective leadership and defining transformational strategies resulting in increased revenue, engagement, loyalty and improved consumer satisfaction. I have a great passion for growing individuals and building highly productive teams through leadership, mentorship and overall continuous improvement.