In this episode of The Social Selling Podcast, host Daniel Disney explores the evolving value of LinkedIn ads and whether they’re a worthy investment in 2025. He discusses how the platform has improved over the years, introduces the concept of thought leadership ads, and provides tips for effectively using sponsored content to reach your audience.

Best Moments:
(01:00) Are LinkedIn ads worth it in 2025?
(01:35) Historical perspective on LinkedIn ads from five years ago
(02:14) The current value of LinkedIn sponsored ads in 2025
(03:20) Introduction of thought leadership ads and their impact
(04:46) Where to start with LinkedIn ads and learning from experts
(06:01) The importance of experimenting with sponsored ads
(07:37) Focusing on creating engaging content for sponsored ads
(08:39) The effectiveness of influencer partnerships in sponsored content
(09:16) Final thoughts on the worth of LinkedIn sponsored ads