Amplitude

Amplitude

Website
Creating a Self-Serve Data and Experimentation Culture for Better Decision-Making
Article
Creating a Self-Serve Data and Experimentation Culture for Better Decision-Making
You Need a Lean Data Taxonomy to Scale Self-service Analytics
Article
You Need a Lean Data Taxonomy to Scale Self-service Analytics
Audience Segmentation & Management Platform
Article
Audience Segmentation & Management Platform
How Do Product Teams View Amplitude vs. Google Analytics? - Adam Greco
Article
How Do Product Teams View Amplitude vs. Google Analytics? - Adam Greco
How to Leverage Customer Data to Increase Product Adoption - Arpit Choudhury
Article
How to Leverage Customer Data to Increase Product Adoption - Arpit Choudhury
5 Ways to Increase LTV of a Customer | & Track ARPU in Digital Analytics
Article
5 Ways to Increase LTV of a Customer | & Track ARPU in Digital Analytics
Restoring Trust to Data and Accelerating Product Growth with Amplitude
Article
Restoring Trust to Data and Accelerating Product Growth with Amplitude
5 Benefits of Data Management Software & Tools
Article
5 Benefits of Data Management Software & Tools
Google Analytics 4: What You Need to Know
Article
Google Analytics 4: What You Need to Know
The Complete Guide to Increasing Free Trial Conversion
Article
The Complete Guide to Increasing Free Trial Conversion
5 Diagrams That Explain Product-led Growth + Bonus Worksheet
Article
5 Diagrams That Explain Product-led Growth + Bonus Worksheet
5 Diagrams That Explain Product-led Growth + Bonus Worksheet
Article
5 Diagrams That Explain Product-led Growth + Bonus Worksheet
Learning to Lead with Data and Leave Gut Feelings Behind
Article
Learning to Lead with Data and Leave Gut Feelings Behind
Staying Synced on Strategy: The Four Dimensions of Coherence - Ibrahim Bashir
Article
Staying Synced on Strategy: The Four Dimensions of Coherence - Ibrahim Bashir
Scott Brinker on 5 MarTech Trends of the Decade to Accelerate Business Growth
Article
Scott Brinker on 5 MarTech Trends of the Decade to Accelerate Business Growth
What a Top VC Says About Driving Growth in this Downturn
Article
What a Top VC Says About Driving Growth in this Downturn
Step-by-Step Guide to Cohort Analysis & Reducing Churn Rate
Article
Step-by-Step Guide to Cohort Analysis & Reducing Churn Rate
How to Perform a SaaS Cohort Analysis to Reduce Churn
Article
How to Perform a SaaS Cohort Analysis to Reduce Churn
14 Product Management Tools (Plus Tips from Senior PMs)
Article
14 Product Management Tools (Plus Tips from Senior PMs)
20 Great Product Management Books Senior PMs Are Reading
Article
20 Great Product Management Books Senior PMs Are Reading
4 Tips from Melissa Perri to Help New Chief Product Officers Settle into Their Roles
Article
4 Tips from Melissa Perri to Help New Chief Product Officers Settle into Their Roles
Digital Analytics in a Downturn - Adam Greco
Article
Digital Analytics in a Downturn - Adam Greco
Resources
Article
Resources
How to Implement a Customer Journey Strategy that Works
Article
How to Implement a Customer Journey Strategy that Works
How To Create a Tracking Plan? - The Definitive Guide
Article
How To Create a Tracking Plan? - The Definitive Guide
What Is Multi-Touch Attribution? The Models and Tools You Need
Article
What Is Multi-Touch Attribution? The Models and Tools You Need
Amplitude CDP is here - Adam Greco
Article
Amplitude CDP is here - Adam Greco
32 Product Management Interview Questions & How to Answer
Article
32 Product Management Interview Questions & How to Answer
Sequential Test vs. Fixed Horizon T-Test: When to Use Each?
Article
Sequential Test vs. Fixed Horizon T-Test: When to Use Each?
Scarcity Requires a Renewed Focus on Leverage - John Cutler
Article
Scarcity Requires a Renewed Focus on Leverage - John Cutler
Celebrating Amplitude's 2022 Pioneer Award Winners
Article
Celebrating Amplitude's 2022 Pioneer Award Winners
3 Product Metric Pitfalls You Need to Avoid
Article
3 Product Metric Pitfalls You Need to Avoid
Using Multiple Digital Analytics Products - Adam Greco
Article
Using Multiple Digital Analytics Products - Adam Greco
Implementing Product Strategy: How to Make it Stick - Ibrahim Bashir
Article
Implementing Product Strategy: How to Make it Stick - Ibrahim Bashir
How to Build the Perfect Analytics Dashboard (6 Examples)
Article
How to Build the Perfect Analytics Dashboard (6 Examples)
Marketing Analytics Tools: What They Are and Why They Are Important
Article
Marketing Analytics Tools: What They Are and Why They Are Important
What Are Vanity Metrics and How to Stop Using Them - John Cutler
Article
What Are Vanity Metrics and How to Stop Using Them - John Cutler
7 Growth Marketing Skills You Need in 2022
Article
7 Growth Marketing Skills You Need in 2022
22 A/B Testing Interview Questions & How to Answer Them
Article
22 A/B Testing Interview Questions & How to Answer Them
Amplitude Amplifies Its Ability To Turn Insights Into Action - Arpit Choudhury
Article
Amplitude Amplifies Its Ability To Turn Insights Into Action - Arpit Choudhury
Customer Journey Analytics: Definition, Tools, & Examples
Article
Customer Journey Analytics: Definition, Tools, & Examples
Setting Good Product Management KPIs (B2B and B2C)
Article
Setting Good Product Management KPIs (B2B and B2C)
How to Decide Which Events to Track?
Article
How to Decide Which Events to Track?
Best 2019 Product Manager Podcasts: Design, Marketing, Analytics
Article
Best 2019 Product Manager Podcasts: Design, Marketing, Analytics
The Product Strategy Playbook: A Guide to Flywheels
Article
The Product Strategy Playbook: A Guide to Flywheels
6 Essential Digital Optimization Skills You Need
Article
6 Essential Digital Optimization Skills You Need
Digital Analytics vs. Business Intelligence - Adam Greco
Article
Digital Analytics vs. Business Intelligence - Adam Greco
Announcing Amplitude's 2022 Pioneer Award Finalists
Article
Announcing Amplitude's 2022 Pioneer Award Finalists
Product Management Process: Stages, Tips, & Diagrams
Article
Product Management Process: Stages, Tips, & Diagrams
What is Marketing Analytics? Background, Tools, & Metrics
Article
What is Marketing Analytics? Background, Tools, & Metrics
What Are the Components of Event Data?
Article
What Are the Components of Event Data?
Answering Questions Around Google Analytics Sunset & GA4 - Adam Greco
Article
Answering Questions Around Google Analytics Sunset & GA4 - Adam Greco
Marketing Analytics vs. Product Analytics (Part 2) - Adam Greco
Article
Marketing Analytics vs. Product Analytics (Part 2) - Adam Greco
What Is the Purpose of Event Data?
Article
What Is the Purpose of Event Data?
Being Data-Driven Doesn't Have To Be Hard: Adopt a Powerful Tool
Article
Being Data-Driven Doesn't Have To Be Hard: Adopt a Powerful Tool
What Are Entities In the Context of Event Data? The Definitive Guide
Article
What Are Entities In the Context of Event Data? The Definitive Guide
It's Time To Bridge the Gap Between Data People and Non-data People
Article
It's Time To Bridge the Gap Between Data People and Non-data People
What Is Product Strategy? Framework & Examples
Article
What Is Product Strategy? Framework & Examples
How Jumbo Interactive Enabled Personalization with Recommend
Article
How Jumbo Interactive Enabled Personalization with Recommend
Session Replay: What It Is & How to Use It Effectively
Article
Session Replay: What It Is & How to Use It Effectively
2021 Datamonster of the Year: ABS-CBN's Robbin Brillantes
Article
2021 Datamonster of the Year: ABS-CBN's Robbin Brillantes
Building Transparency, Autonomy, and a Collaborative Culture with Amplitude
Article
Building Transparency, Autonomy, and a Collaborative Culture with Amplitude
User Behavior Analytics: How to Track and Analyze
Article
User Behavior Analytics: How to Track and Analyze
Marketing Analytics vs. Product Analytics (Part 1) - Adam Greco
Article
Marketing Analytics vs. Product Analytics (Part 1) - Adam Greco
What Is Product Management? Meaning, Process, & More
Article
What Is Product Management? Meaning, Process, & More
Agile Product Management: Definition, Best Practices, & Examples
Article
Agile Product Management: Definition, Best Practices, & Examples
Digital Optimization vs. Digital Transformation Explained
Article
Digital Optimization vs. Digital Transformation Explained
2021 Datamonster interview: Truebill's Alon Wertheimer
Article
2021 Datamonster interview: Truebill's Alon Wertheimer
Minimally Viable Self-Service Product Analytics - John Cutler
Article
Minimally Viable Self-Service Product Analytics - John Cutler
What Is Customer Retention? Definition, Examples, & Tools
Article
What Is Customer Retention? Definition, Examples, & Tools
What is Web Analytics? Definition, Examples, & Tools
Article
What is Web Analytics? Definition, Examples, & Tools
What Are Data Types and Why Are They Important?
Article
What Are Data Types and Why Are They Important?
Words Before Numbers: North Star Statement Exercise - John Cutler
Article
Words Before Numbers: North Star Statement Exercise - John Cutler
How Tilting Point Increased Customer Engagement With Amplitude
Article
How Tilting Point Increased Customer Engagement With Amplitude
The Modern Data Stack Is Not an End State - Arpit Choudhury
Article
The Modern Data Stack Is Not an End State - Arpit Choudhury
Digital Transformation Examples: 3 Company Case Studies
Article
Digital Transformation Examples: 3 Company Case Studies
Making "Using Data" Easy - John Cutler
Article
Making "Using Data" Easy - John Cutler
Test, Learn, and Iterate Better with Amplitude
Article
Test, Learn, and Iterate Better with Amplitude
What Is Product-Led Growth? Strategy, Metrics, & Examples
Article
What Is Product-Led Growth? Strategy, Metrics, & Examples
What Is Product Development? Process & Lifecycle
Article
What Is Product Development? Process & Lifecycle
What Is Customer Data?
Article
What Is Customer Data?
What Is Customer Experience? Definition, Examples, & Tools
Article
What Is Customer Experience? Definition, Examples, & Tools
11 A/B Testing Tools Reviewed for 2022
Article
11 A/B Testing Tools Reviewed for 2022
How to Get into Product Management in 2022
Article
How to Get into Product Management in 2022
15 Behaviors of Healthy, Data-Informed Product Teams - John Cutler
Article
15 Behaviors of Healthy, Data-Informed Product Teams - John Cutler
The Pioneer Awards Are Back
Article
The Pioneer Awards Are Back
What is a Product Launch? Stages, Strategy, & Tools
Article
What is a Product Launch? Stages, Strategy, & Tools
What Is a Recommendation Engine? How Recommenders Work
Article
What Is a Recommendation Engine? How Recommenders Work
Data Connections: Move Your Product Data With Clicks, Not Code
Article
Data Connections: Move Your Product Data With Clicks, Not Code
You Need a Product-led, Privacy-driven Approach to Customer Data
Article
You Need a Product-led, Privacy-driven Approach to Customer Data
What Is Data Management? Strategies & Examples
Article
What Is Data Management? Strategies & Examples
Product Management Best Practices (Updated for 2022)
Article
Product Management Best Practices (Updated for 2022)
What Is a Modern Data Stack for Growth?
Article
What Is a Modern Data Stack for Growth?
Auto-track is [Still] Bad! - Adam Greco
Article
Auto-track is [Still] Bad! - Adam Greco
What Is Data Democratization? Definition and Principles
Article
What Is Data Democratization? Definition and Principles
What is A/B Testing? How it Works and When to Use It
Article
What is A/B Testing? How it Works and When to Use It