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Click-Through Rate (CTR): How to Calculate and Increase Your CTR
Article
Click-Through Rate (CTR): How to Calculate and Increase Your CTR
The Hook Model: Retain Users by Creating Habit-Forming Products
Article
The Hook Model: Retain Users by Creating Habit-Forming Products
What is a Product Roadmap?
Article
What is a Product Roadmap?
6 Best Practices for Product Adoption in Financial Services, Media, and Retail
Article
6 Best Practices for Product Adoption in Financial Services, Media, and Retail
What is Web Personalization? Using it to Increase User Engagement
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What is Web Personalization? Using it to Increase User Engagement
Driving Growth with Amplitude Part 1: Unlocking the Power of Integrations
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Driving Growth with Amplitude Part 1: Unlocking the Power of Integrations
Quantitative vs. Qualitative Data: Which To Use and When
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Quantitative vs. Qualitative Data: Which To Use and When
What is Product Development?
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What is Product Development?
Customer Funnel: Convert Top-of-Funnel Users to Customers
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Customer Funnel: Convert Top-of-Funnel Users to Customers
Marketing and Product Teams: Here Are 5 Reasons to Adopt the Same Digital Analytics Platform
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Marketing and Product Teams: Here Are 5 Reasons to Adopt the Same Digital Analytics Platform
How Startups Should Think About Customer-led Development
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How Startups Should Think About Customer-led Development
The Future of Finance: 6 Ways Financial Services Can Use Machine Learning
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The Future of Finance: 6 Ways Financial Services Can Use Machine Learning
Frequentist vs. Bayesian: Comparing Statistics Methods for A/B Testing
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Frequentist vs. Bayesian: Comparing Statistics Methods for A/B Testing
5 Examples of Great Digital Customer Acquisition
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5 Examples of Great Digital Customer Acquisition
How to Improve the Customer Experience and Drive Repeat Sales
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How to Improve the Customer Experience and Drive Repeat Sales
What is Product Adoption?
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What is Product Adoption?
Navigating Startup Fundraising: From Product-Market Fit to Compelling Pitch Deck
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Navigating Startup Fundraising: From Product-Market Fit to Compelling Pitch Deck
How to Unlock the Power of Personalization and Boost Retention
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How to Unlock the Power of Personalization and Boost Retention
Implementing Product-Led Growth: How Amplitude Customers Put PLG into Practice
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Implementing Product-Led Growth: How Amplitude Customers Put PLG into Practice
MQL vs SQL - Marketing and Sales Qualified Leads Guide
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MQL vs SQL - Marketing and Sales Qualified Leads Guide
Ecommerce Conversion Metrics Guide: Top 7 Metrics to Grow Your Business
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Ecommerce Conversion Metrics Guide: Top 7 Metrics to Grow Your Business
What is Enterprise Analytics?
Article
What is Enterprise Analytics?
What is Product-Led Growth?
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What is Product-Led Growth?
Product Benchmark Metrics
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Product Benchmark Metrics
Product Analytics for Dummies: A Beginner's Guide to Getting Started
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Product Analytics for Dummies: A Beginner's Guide to Getting Started
What is Multivariate Testing? How to use it to Optimize Conversions
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What is Multivariate Testing? How to use it to Optimize Conversions
What is Diagnostic Analytics?
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What is Diagnostic Analytics?
What Is Average Order Value (AOV)? Definition and How to Calculate
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What Is Average Order Value (AOV)? Definition and How to Calculate
What is Big Data Analytics?
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What is Big Data Analytics?
What is Product Differentiation?
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What is Product Differentiation?
How to Launch a SaaS Product
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How to Launch a SaaS Product
Bounce Rate: How to Calculate & What's a Good Average
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Bounce Rate: How to Calculate & What's a Good Average
3 Reasons to Pay Attention to Retention
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3 Reasons to Pay Attention to Retention
Enhancing Retention Strategies at SimpliSafe
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Enhancing Retention Strategies at SimpliSafe
What is a Minimum Viable Product (MVP)? Definition, Examples, and How-to
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What is a Minimum Viable Product (MVP)? Definition, Examples, and How-to
How to Drive Product Analytics Adoption with Amplitude
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How to Drive Product Analytics Adoption with Amplitude
What is Prescriptive Analytics? Guide & Examples
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What is Prescriptive Analytics? Guide & Examples
What is a Go-To-Market Strategy? GTM 101
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What is a Go-To-Market Strategy? GTM 101
5 Strategies for Attracting and Onboarding Users to Finserv Platforms
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5 Strategies for Attracting and Onboarding Users to Finserv Platforms
The Pioneer Awards: Now Accepting Submissions
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The Pioneer Awards: Now Accepting Submissions
What is Descriptive Analytics? A Quick Guide
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What is Descriptive Analytics? A Quick Guide
How to Democratize Data and Empower Teams for Success
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How to Democratize Data and Empower Teams for Success
From Strategy to Practice: Tactics and Metrics for Implementing PLG
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From Strategy to Practice: Tactics and Metrics for Implementing PLG
What is Predictive Analytics? The Definitive Guide
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What is Predictive Analytics? The Definitive Guide
The Secret to High Retention: Your Product Must Be Loveable!
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The Secret to High Retention: Your Product Must Be Loveable!
An Introduction to Data Governance
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An Introduction to Data Governance
What is Data Taxonomy?
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What is Data Taxonomy?
Retention Customer Lifetime Value | Amplitude
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Retention Customer Lifetime Value | Amplitude
Leveraging Analytics to Achieve Product-Market Fit
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Leveraging Analytics to Achieve Product-Market Fit
Advanced Data Structures Explained
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Advanced Data Structures Explained
Product-Led Growth: Going Deeper on How to Get Started
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Product-Led Growth: Going Deeper on How to Get Started
Use the Bet Up Activity to Shine a Light on Your Product Strategy
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Use the Bet Up Activity to Shine a Light on Your Product Strategy
What Are Augmented Analytics? And How to Get Started
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What Are Augmented Analytics? And How to Get Started
What is a Data Warehouse?
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What is a Data Warehouse?
Everything You Need to Know About Data Analytics Platforms
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Everything You Need to Know About Data Analytics Platforms
The Five Strategies You Need to Know to Boost Customer Engagement
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The Five Strategies You Need to Know to Boost Customer Engagement
Driving Growth with Digital Intelligence: A Discussion Featuring Forrester
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Driving Growth with Digital Intelligence: A Discussion Featuring Forrester
7 Steps to Designing a Data-Informed Product Loop
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7 Steps to Designing a Data-Informed Product Loop
Customer Data Platforms Explained
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Customer Data Platforms Explained
What is a Data Lake?
Article
What is a Data Lake?
How to build a retention model
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How to build a retention model
What is Customer Analytics? Customer Data Analysis 101
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What is Customer Analytics? Customer Data Analysis 101
Business Analytics (BA) vs. Business Intelligence (BI): How to choose
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Business Analytics (BA) vs. Business Intelligence (BI): How to choose
How to Evaluate and Grow Marketplace Retention
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How to Evaluate and Grow Marketplace Retention
5 Best Practices Marketers Often Overlook When Measuring Retention
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5 Best Practices Marketers Often Overlook When Measuring Retention
Data Analytics: The Full Guide
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Data Analytics: The Full Guide
Actionable Insights Help Backstage Connect the Right Talent to the Right Opportunity
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Actionable Insights Help Backstage Connect the Right Talent to the Right Opportunity
Understanding the Impact of European Privacy Regulation on Analytics
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Understanding the Impact of European Privacy Regulation on Analytics
The Eight Aha! Analytics Moments That Drove Millions in Revenue and Double-Digit Retention Growth
Article
The Eight Aha! Analytics Moments That Drove Millions in Revenue and Double-Digit Retention Growth
Yes to Growth, No to Silos: A Discussion with Zillow's Alex Luchini About Uniting Product and Marketing
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Yes to Growth, No to Silos: A Discussion with Zillow's Alex Luchini About Uniting Product and Marketing
Decoding User Behaviors to Create Customer-Centric Features
Article
Decoding User Behaviors to Create Customer-Centric Features
Amplitude for Media Companies
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Amplitude for Media Companies
Welcome to the Amplitude Developer center
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Welcome to the Amplitude Developer center
What Is Data Analytics (DA)? Data Analytics & Analysis 101
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What Is Data Analytics (DA)? Data Analytics & Analysis 101
UX Analytics 101: How to Use Data to Improve User Experiences
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UX Analytics 101: How to Use Data to Improve User Experiences
Amplitude: Financial Services Analytics Platform
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Amplitude: Financial Services Analytics Platform
The Hidden Trap of Product-Led B2B Growth: User-Level Optimization
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The Hidden Trap of Product-Led B2B Growth: User-Level Optimization
Amplitude Analytics Reviews & Product Details
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Amplitude Analytics Reviews & Product Details
From Development to Dollar Signs: How to Connect B2B Products to Revenue
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From Development to Dollar Signs: How to Connect B2B Products to Revenue
Music to Their Ears: How Leading with Data Helps Users Become Players at Fender
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Music to Their Ears: How Leading with Data Helps Users Become Players at Fender
Amplitude Academy | Resources to help power your product growth
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Amplitude Academy | Resources to help power your product growth
Amplitude: Healthcare Analytics & Data Analysis Platform
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Amplitude: Healthcare Analytics & Data Analysis Platform
What Is Data Governance? Data Governance 101
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What Is Data Governance? Data Governance 101
Build confidence in your analytics practice.
Article
Build confidence in your analytics practice.
7 Creative PLG Email Campaigns You Can Power with Amplitude Data
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7 Creative PLG Email Campaigns You Can Power with Amplitude Data
Your Data Governance, GDPR and the Brussels Effect
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Your Data Governance, GDPR and the Brussels Effect
The Recipe for Personalization at Scale with Amplitude Audiences
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The Recipe for Personalization at Scale with Amplitude Audiences
Sales-led to Product-led Hybrid Transformation with James Colgan
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Sales-led to Product-led Hybrid Transformation with James Colgan
Opportunity Solution Tree: A Visual Tool for Product Discovery
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Opportunity Solution Tree: A Visual Tool for Product Discovery
Life After Google Optimize - Alternative A/B Testing Tools
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Life After Google Optimize - Alternative A/B Testing Tools
It's Time to Grow Smarter & Scale Faster-Start with the Product-Led Growth Guide
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It's Time to Grow Smarter & Scale Faster-Start with the Product-Led Growth Guide
Bringing Product Insights into Marketing - Adam Greco
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Bringing Product Insights into Marketing - Adam Greco
Understand What Drives Your Flywheel
Article
Understand What Drives Your Flywheel
Supercharge Your Product Team with Generative AI: The Recap
Article
Supercharge Your Product Team with Generative AI: The Recap
Triaging Digital Analytics Requests
Article
Triaging Digital Analytics Requests
Digital Analytics Total Cost of Ownership - Adam Greco
Article
Digital Analytics Total Cost of Ownership - Adam Greco