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Lexer

How to measure the impact of a customer data platform (CDP)

Article

How to measure the impact of a customer data platform (CDP)

How-to: Paid social prospecting & customer re-engagement

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How-to: Paid social prospecting & customer re-engagement

Top 10 Reasons for Customer Churn and How to Battle Them

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Top 10 Reasons for Customer Churn and How to Battle Them

How to master your customer lifecycle with Lexer's CDXP

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How to master your customer lifecycle with Lexer's CDXP

Global job board SEEK improves social customer service

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Global job board SEEK improves social customer service

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How brand holding groups use customer data to compete

Introducing the Lexer Customer Marketing Awards!

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Introducing the Lexer Customer Marketing Awards!

Data Rockstar Moe Kiss talks CDP benefits

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Data Rockstar Moe Kiss talks CDP benefits

10 must-know facts and statistics for retail and ecommerce

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10 must-know facts and statistics for retail and ecommerce

5.11's Post-Purchase Surveys Lead to New Customer Insights and Revenue Growth

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5.11's Post-Purchase Surveys Lead to New Customer Insights and Revenue Growth

Defending COVID-19 disruptions: Resources for retailers

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Defending COVID-19 disruptions: Resources for retailers

What is a customer data platform (CDP)?

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What is a customer data platform (CDP)?

The retail survival guide: moving from channel to customer-centric

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The retail survival guide: moving from channel to customer-centric

Reporting & analytics for customer service teams

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Reporting & analytics for customer service teams

Meet a Lexi: David Marshall, Solutions Analyst

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Meet a Lexi: David Marshall, Solutions Analyst

Village entertainment drives revenue and loyalty growth with Lexer (Part 2)

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Village entertainment drives revenue and loyalty growth with Lexer (Part 2)

5 ways predictive analytics improves customer retention

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5 ways predictive analytics improves customer retention

Using customer data to bridge the gap between online and offline

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Using customer data to bridge the gap between online and offline

4 ways CDPs drive customer satisfaction

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4 ways CDPs drive customer satisfaction

4 ways to reduce churn using a CDXP

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4 ways to reduce churn using a CDXP

Top 3 Channels for Data-Driven Marketing

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Top 3 Channels for Data-Driven Marketing

How to Turn Customer Data Into Marketing Insights with Experian

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How to Turn Customer Data Into Marketing Insights with Experian

How to build a CDP: 4 steps involved in a customer data integration

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How to build a CDP: 4 steps involved in a customer data integration

Playbook: How to create data-defined customer personas

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Playbook: How to create data-defined customer personas

How Starward Whisky tapped Lexer's CDXP to drive survey engagement

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How Starward Whisky tapped Lexer's CDXP to drive survey engagement

How to unlock customer insight with Experian Mosaic data

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How to unlock customer insight with Experian Mosaic data

The complete martech guide to CRM, CDP, DMP and more

Article

The complete martech guide to CRM, CDP, DMP and more

Privacy & customer service on social: Keeping data safe

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Privacy & customer service on social: Keeping data safe

Communicating with customers during COVID: 7 examples

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Communicating with customers during COVID: 7 examples

6 ways to save money using advance audience targeting

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6 ways to save money using advance audience targeting

Customer segmentation in retail: 6 powerful case studies

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Customer segmentation in retail: 6 powerful case studies

Customer data zero to hero: A self-evaluation checklist

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Customer data zero to hero: A self-evaluation checklist

6 Steps to Becoming a Customer Data Rockstar

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6 Steps to Becoming a Customer Data Rockstar

Navigating martech: DCO (dynamic creative optimizer)

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Navigating martech: DCO (dynamic creative optimizer)

The difference between customer-focused and customer-centric

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The difference between customer-focused and customer-centric

How to retain customers: 5 tips to improve retention rates

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How to retain customers: 5 tips to improve retention rates

Martech guide: CRM (customer relationship management)

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Martech guide: CRM (customer relationship management)

Data-Centric Marketing with The PAS Group

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Data-Centric Marketing with The PAS Group

Here's why you're still struggling with DTC sales

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Here's why you're still struggling with DTC sales

How a CDXP can help beauty brands drive replenishment purchases and grow customer lifetime value

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How a CDXP can help beauty brands drive replenishment purchases and grow customer lifetime value

CDPs & OODA loops: Insights for fast-growing businesses

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CDPs & OODA loops: Insights for fast-growing businesses

LexerHow to deliver genuine customer care on social media

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LexerHow to deliver genuine customer care on social media

What is the impact of big data analytics in retail?

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What is the impact of big data analytics in retail?

Growing your email database with lookalike audiences

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Growing your email database with lookalike audiences

How to measure & improve your marketing effectiveness

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How to measure & improve your marketing effectiveness

1st, 2nd and 3rd Party Customer Data Explained

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1st, 2nd and 3rd Party Customer Data Explained

Wondercide's Targeted Direct Mail Campaigns Drive 600% ROI with Lexer

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Wondercide's Targeted Direct Mail Campaigns Drive 600% ROI with Lexer

Retail holiday marketing: 9 campaigns you need to plan now

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Retail holiday marketing: 9 campaigns you need to plan now

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5 omnichannel metrics every customer-first brand measures

How Sur La Table converts one-time buyers into repeat customers with Lexer's CDP

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How Sur La Table converts one-time buyers into repeat customers with Lexer's CDP

4 reasons why you should be more customer centric

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4 reasons why you should be more customer centric

How Village Cinemas used Lexer's CDXP to engage customers and drive gift voucher sales

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How Village Cinemas used Lexer's CDXP to engage customers and drive gift voucher sales

Know and retain your most loyal customers with Lexer + Yotpo

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Know and retain your most loyal customers with Lexer + Yotpo

5 questions for potential marketing automation vendors

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5 questions for potential marketing automation vendors

Making the business case for a CDP

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Making the business case for a CDP

Lexer has partnered with Cotton On Group to enhance their customer experience strategy

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Lexer has partnered with Cotton On Group to enhance their customer experience strategy

Hairhouse chooses Lexer to gain insights & increase CLV

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Hairhouse chooses Lexer to gain insights & increase CLV

LexerCustomer Data and a Data Driven Culture

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LexerCustomer Data and a Data Driven Culture

6 business lessons to take into the post-COVID world

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6 business lessons to take into the post-COVID world

Customer service tools with easy analytics & reporting

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Customer service tools with easy analytics & reporting

Common challenges businesses face in being customer-centric

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Common challenges businesses face in being customer-centric

The Lexer CDP: a year in review

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The Lexer CDP: a year in review

10 benefits of collecting customer data

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10 benefits of collecting customer data

How Stitch Fix weave data science into their business

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How Stitch Fix weave data science into their business

5 Actionable Digital Engagement Strategies for Fashion and Apparel Brands

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5 Actionable Digital Engagement Strategies for Fashion and Apparel Brands

Five actionable insights to adapt to the crumbling third-party cookie with first-party data

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Five actionable insights to adapt to the crumbling third-party cookie with first-party data

Leveraging Facebook's conversions APIs with Lexer

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Leveraging Facebook's conversions APIs with Lexer

Social Customer Service for Genuine Engagement

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Social Customer Service for Genuine Engagement

10 retail customer segments and how to market to them

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10 retail customer segments and how to market to them

The "smoothest integration" in 10 years of IT management

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The "smoothest integration" in 10 years of IT management

5 campaign strategies marketers should run after the holiday rush

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5 campaign strategies marketers should run after the holiday rush

Conversation history in customer service interactions

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Conversation history in customer service interactions

Track: Understand How Your Marketing Impacts Customer Behavior and Core Business KPIs

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Track: Understand How Your Marketing Impacts Customer Behavior and Core Business KPIs

The 3 key steps to becoming a customer data rockstar

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The 3 key steps to becoming a customer data rockstar

Playbook: How to build a business case for a CDP

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Playbook: How to build a business case for a CDP

Navigating martech: DMP (data management platform)

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Navigating martech: DMP (data management platform)

What is customer centricity?

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What is customer centricity?

15 reasons customers choose Lexer as their CDP partner

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15 reasons customers choose Lexer as their CDP partner

How to build customer loyalty

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How to build customer loyalty

How to Prepare for Retail's Future: The Complete 2022 Guide

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How to Prepare for Retail's Future: The Complete 2022 Guide

The Complete Guide to RFM Segmentation

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The Complete Guide to RFM Segmentation

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How to create a brand voice that carries across channels

Reset, Rethink, Retool: Finding New Opportunities in a Dynamic Market

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Reset, Rethink, Retool: Finding New Opportunities in a Dynamic Market

4 ways Lexer's CDXP helps you know your customers (even when you have millions)

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4 ways Lexer's CDXP helps you know your customers (even when you have millions)

Centralizing social customer service for an airline

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Centralizing social customer service for an airline

GDPR: The data risk you might not know about, yet.

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GDPR: The data risk you might not know about, yet.

Lexer President David Chinn talks big data in INTHEBLACK

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Lexer President David Chinn talks big data in INTHEBLACK

Navigating Martech: Data Onboarders

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Navigating Martech: Data Onboarders

The end-to-end guide to lifecycle targeting for outdoor brands

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The end-to-end guide to lifecycle targeting for outdoor brands

Discover the Power of Smart Search

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Discover the Power of Smart Search

Dimers.com partners with Lexer for data-driven growth

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Dimers.com partners with Lexer for data-driven growth

How to improve the customer experience in retail stores

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How to improve the customer experience in retail stores

Consumer data privacy: A survival guide for digital advertisers

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Consumer data privacy: A survival guide for digital advertisers

What is zero-party data and how do you collect it?

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What is zero-party data and how do you collect it?

Actions you can take right now to turn your buyers into subscribers

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Actions you can take right now to turn your buyers into subscribers

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