Iterable

Why Cross-Channel Marketing is Essential for Modern Businesses

Article

Why Cross-Channel Marketing is Essential for Modern Businesses

Email Marketing Automation: How to Automate Emails Like a Pro

Article

Email Marketing Automation: How to Automate Emails Like a Pro

Iterable Becomes MACH Certified

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Iterable Becomes MACH Certified

What is Predictive AI?

Article

What is Predictive AI?

A Preview of the Activate Summit Deliverability Workshops

Article

A Preview of the Activate Summit Deliverability Workshops

Announcing the 2024 Iterable Expies Finalists

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Announcing the 2024 Iterable Expies Finalists

Creating an Iterable Journey Pre-Flight Checklist

Article

Creating an Iterable Journey Pre-Flight Checklist

Explainable AI: The Next Stage of Evolution

Article

Explainable AI: The Next Stage of Evolution

Our Top Takeaways from Shoptalk 2024

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Our Top Takeaways from Shoptalk 2024

Survey Says: What Marketers Really Think About Generative AI

Article

Survey Says: What Marketers Really Think About Generative AI

A Closer Look at Google Postmaster Tools

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A Closer Look at Google Postmaster Tools

What is Email Deliverability?

Article

What is Email Deliverability?

AI Marketing: Your Guide to Revolutionizing Your Marketing Strategy

Article

AI Marketing: Your Guide to Revolutionizing Your Marketing Strategy

How AI Automation & Optimization Impacts Today's Marketers

Article

How AI Automation & Optimization Impacts Today's Marketers

Questions to Ask Before a Platform Migration

Article

Questions to Ask Before a Platform Migration

What is In-App Messaging?

Article

What is In-App Messaging?

CMO Corner: Is the AI Revolution Slowing Down?

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CMO Corner: Is the AI Revolution Slowing Down?

What is Customer Experience Marketing?

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What is Customer Experience Marketing?

4 Things You Didn't Know You Could Do With Audience Segmentation

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4 Things You Didn't Know You Could Do With Audience Segmentation

Iterable's Embedded Messaging is Here

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Iterable's Embedded Messaging is Here

Making Better Customer Segments and Why it Matters

Article

Making Better Customer Segments and Why it Matters

A Guide for Building the Right Martech Stack

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A Guide for Building the Right Martech Stack

What is Customer Lifetime Value (LTV)?

Article

What is Customer Lifetime Value (LTV)?

2024 Marketing Design Trends

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2024 Marketing Design Trends

Wedding Dress Shopping: A New Perspective on Personalization

Article

Wedding Dress Shopping: A New Perspective on Personalization

What is a Winback Campaign?

Article

What is a Winback Campaign?

Iterable Roundup, Pt. 2: Cross-Channel Campaigns

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Iterable Roundup, Pt. 2: Cross-Channel Campaigns

Celebrating a Stellar Year of Growth, Community, and AI Innovation

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Celebrating a Stellar Year of Growth, Community, and AI Innovation

Iterable Industry Roundup Pt. 3: Health & Wellness

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Iterable Industry Roundup Pt. 3: Health & Wellness

MarTech Stack Consolidation Part 3: Looking Forward

Article

MarTech Stack Consolidation Part 3: Looking Forward

Top 2024 Mobile Marketing KPIs You Should Be Tracking

Article

Top 2024 Mobile Marketing KPIs You Should Be Tracking

What is Zero-Party Data?

Article

What is Zero-Party Data?

Enabling Global Business: Iterable Attains APEC Privacy Certifications

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Enabling Global Business: Iterable Attains APEC Privacy Certifications

Iterable's Ingest Toolkit Empowers Marketers to Easily Activate Their Data

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Iterable's Ingest Toolkit Empowers Marketers to Easily Activate Their Data

Email Content Fingerprinting and Its Role in Deliverability

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Email Content Fingerprinting and Its Role in Deliverability

5 2024 Email Marketing Predictions

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5 2024 Email Marketing Predictions

How the Martech Landscape is Evolving in 2024

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How the Martech Landscape is Evolving in 2024

Iterate for Impact: Our 3rd Annual Hack Week

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Iterate for Impact: Our 3rd Annual Hack Week

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Understanding SOV Pt. 2: The Power of Brand Affinity

How Care.com Gains Back 25% of Its Time With Iterable AI

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How Care.com Gains Back 25% of Its Time With Iterable AI

Using Seed Testing to Predict Inbox Placement

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Using Seed Testing to Predict Inbox Placement

6 2024 Mobile Marketing Predictions

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6 2024 Mobile Marketing Predictions

Getting Hands-On With Machine Learning in Marketing

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Getting Hands-On With Machine Learning in Marketing

What is Smishing?

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What is Smishing?

4 Benefits of Streamlining Your Martech Stack

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4 Benefits of Streamlining Your Martech Stack

2023 Email Marketing: A Year in Review

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2023 Email Marketing: A Year in Review

Unlocking AI's Potential: A Guide for Success in the Experience Age

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Unlocking AI's Potential: A Guide for Success in the Experience Age

5 Must Have First-Party Data Strategies for Retailers

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5 Must Have First-Party Data Strategies for Retailers

4 Tips For Growing Your Social Media Presence

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4 Tips For Growing Your Social Media Presence

Top 12 AI Marketing Articles to Bookmark for 2024

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Top 12 AI Marketing Articles to Bookmark for 2024

Some Top-Notch Examples of Thanksgiving Emails

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Some Top-Notch Examples of Thanksgiving Emails

What are QR Codes and How are They Used?

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What are QR Codes and How are They Used?

Key AI Terms to Familiarize Yourself With

Article

Key AI Terms to Familiarize Yourself With

FAQ: 6 Questions to Ask When Evaluating Your Martech Stack

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FAQ: 6 Questions to Ask When Evaluating Your Martech Stack

Tips for Marketing During International Holidays

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Tips for Marketing During International Holidays

5 Tips for Building Better AI Prompts for Marketing Campaigns

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5 Tips for Building Better AI Prompts for Marketing Campaigns

Navigating Cross-Team Projects: 7 Steps to Success

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Navigating Cross-Team Projects: 7 Steps to Success

A Deep Dive Into Iterable's Catalog

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A Deep Dive Into Iterable's Catalog

Modern Direct Mail is Perfectly Tuned for a Cross-Channel Marketing Strategy

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Modern Direct Mail is Perfectly Tuned for a Cross-Channel Marketing Strategy

Understanding the Share of Voice (SOV) Principle

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Understanding the Share of Voice (SOV) Principle

A Glimpse Into the Future of Influencer Marketing

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A Glimpse Into the Future of Influencer Marketing

20+ AI Marketing Stats You Wish You Knew Sooner

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20+ AI Marketing Stats You Wish You Knew Sooner

What the Google and Yahoo Email Policy Update Means and Why It Matters

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What the Google and Yahoo Email Policy Update Means and Why It Matters

MarTech Stack Consolidation Part 2: Looking Outward

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MarTech Stack Consolidation Part 2: Looking Outward

The Crucial Role of Email Authentication

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The Crucial Role of Email Authentication

Get the Most Out of Data-Driven Marketing

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Get the Most Out of Data-Driven Marketing

Is AI in Marketing Worth the Hype in 2023?

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Is AI in Marketing Worth the Hype in 2023?

30 Cross-Channel Marketing Stats You Need to Know

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30 Cross-Channel Marketing Stats You Need to Know

7 Tips for Designing the Best Cross-Channel Customer Experience

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7 Tips for Designing the Best Cross-Channel Customer Experience

Why Data Activation is Crucial for Your Martech Stack

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Why Data Activation is Crucial for Your Martech Stack

Securing Sign-Up Forms From Bots

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Securing Sign-Up Forms From Bots

Ethical Considerations of Using AI in Marketing

Article

Ethical Considerations of Using AI in Marketing

Mastering Iterable's AI Suite

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Mastering Iterable's AI Suite

6 Key Takeaways to Create an Effective Retail Loyalty Program

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6 Key Takeaways to Create an Effective Retail Loyalty Program

Navigating Your Marketing Destiny: A MarTech Stack Horoscope

Article

Navigating Your Marketing Destiny: A MarTech Stack Horoscope

Great Examples of AI in Marketing...and Some Not So Great

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Great Examples of AI in Marketing...and Some Not So Great

The 5 Ws of AI Marketing

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The 5 Ws of AI Marketing

iOS 17 Link Tracking Protection: What it Means for Marketers

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iOS 17 Link Tracking Protection: What it Means for Marketers

5 Holiday Readiness Tips From Iterable's User Group

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5 Holiday Readiness Tips From Iterable's User Group

How to Collect & Leverage First-Party Data for Conversions

Article

How to Collect & Leverage First-Party Data for Conversions

How AI in Localization & Translation Impact Global Marketing Strategies

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How AI in Localization & Translation Impact Global Marketing Strategies

How Quizzes Collect Zero-Party Data to Help Build Customer Profiles

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How Quizzes Collect Zero-Party Data to Help Build Customer Profiles

How Brands Combine Rational & Emotional Strategies to Increase ROI

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How Brands Combine Rational & Emotional Strategies to Increase ROI

Let's Talk About the Barbie Movie Marketing Strategy

Article

Let's Talk About the Barbie Movie Marketing Strategy

MarTech Stack Consolidation Part 1: Looking Inward

Article

MarTech Stack Consolidation Part 1: Looking Inward

BIMI: Enhancing Email Experiences

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BIMI: Enhancing Email Experiences

ICYMI: Proven Deliverability Strategies for Your Busiest Season

Article

ICYMI: Proven Deliverability Strategies for Your Busiest Season

3 Top Mobile Marketing Automation Strategies

Article

3 Top Mobile Marketing Automation Strategies

Email Marketing KPIs to Keep an Eye On

Article

Email Marketing KPIs to Keep an Eye On

Moving Beyond Email: 5 Channels to Incorporate Into Your Marketing Strategy

Article

Moving Beyond Email: 5 Channels to Incorporate Into Your Marketing Strategy

How a Composable CDP Fits Into the Martech Stack

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How a Composable CDP Fits Into the Martech Stack

Individualization on a Global Scale With Global SMS, Locales, and More

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Individualization on a Global Scale With Global SMS, Locales, and More

7 Learnings From Iterable's Summer European "Vacation"

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7 Learnings From Iterable's Summer European "Vacation"

What Are Web Push Notifications?

Article

What Are Web Push Notifications?

Maximize Your Martech Investments With Value Mapping, Lifecycle Marketing, and Channel Planning

Article

Maximize Your Martech Investments With Value Mapping, Lifecycle Marketing, and Channel Planning

I Attended Activate '23-Here are My 4 Takeaways

Article

I Attended Activate '23-Here are My 4 Takeaways

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