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When Data Makes Sense: Top 6 BigQuery Visualization Tools | OWOX BI
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How Data Can Be Used In Your Content Marketing Strategy
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ROPO analysis: Why you need it and how to conduct it | OWOX BI
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Statistics in Web Analytics, or How to Become a Data Scientist | OWOX BI
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Interview with Sophie Logan, PPC manager at Adzooma
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What Remarketing Is and How to Set It up in Google Ads and Google Analytics | OWOX BI
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How to assess the effectiveness of product categories, client segments, and landing pages | OWOX BI
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How to improve your marketing reporting | OWOX BI
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Main Metrics and Dimensions Without Which Your Business May Fall Apart | OWOX BI
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ROPO Analysis for Ecommerce – Darjeeling Success Story | OWOX BI
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Success Story: How to Achieve a 15% Email Conversion Rate. | OnlineTours and OWOX
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How to Link Google Optimize and AdWords | OWOX BI
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Guide to Marketing Automation | OWOX BI
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Overview of the main Google BigQuery features - practice writing requests for marketing analysis
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How to Improve the Page Load Speed
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How to Track Post-view Conversions and Learn the Effectiveness of Video Ads - Case 1+1 Digital | OWOX BI
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Ad hoc reporting: The what and the why | OWOX BI
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Web Analytics Challenges of Indonesian Ecommerce Companies | OWOX BI
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10 Best Reporting Tools and Software for Better Decision-Making | OWOX BI
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What is Google Ads Data Hub: everything a marketer needs to know | OWOX BI
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Optimizing AdWords Campaigns Using Smart Goals in Google Analytics
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Interview with Jim Sterne
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ML Funnel Based Attribution Implementation | Solution
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Interview with Tim Wilson
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Dynamic Remarketing in Google Ads: how to set it up via Google Tag Manager
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Interview with Simo Ahava | OWOX BI
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Top 3 Supermetrics Alternatives and Competitors
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7 Ways to Evaluate and Improve Digital Marketing
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Data-Driven Attribution and How it Differs across Google Products | OWOX BI
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A godsend for marketers: how to create reports without analysts and SQL
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20 ways to increase your ecommerce conversion rate | OWOX BI
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Interview with Danny Mawani Holmgaard
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12 reasons to select OWOX BI ML Funnel Based Attribution | OWOX BI
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Standard SQL: Advantages and Examples of Use in Marketing
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How to start selling online | OWOX BI
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How to restore data accidentally deleted from Google BigQuery | OWOX BI
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Multi-Channel Attribution Models
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2020 PPC trends and top resources from 7 PPC influencers
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How to upload raw data from Google Ads to Google BigQuery | OWOX BI
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When Google Analytics 360 Is Not Enough
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Google Analytics CRM Integration – Step By Step Guide | OWOX BI
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Why doesn't anybody high-five the analyst? Answers from Steen Rasmussen | OWOX BI
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The ultimate guide to measuring, analyzing, and improving your marketing with the DMAIC methodology
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Behavioral segmentation: how to optimize advertising campaigns and increase conversions
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What Is a Website Conversion?| OWOX BI
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The list of Top PPC Influencers in 2020
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Interview with Mikko Piippo, co-founder and partner of Hopkins | OWOX BI
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10 must-known marketing analytics trends for 2020 | OWOX BI
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Push Notifications for Mobile Apps: 5 Сompetitive Advantages | OWOX BI
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Data-driven marketing: the ultimate guide 2021 | OWOX BI
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Interview with Anjana Aggarwal
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Multi-Channel Attribution – How to Estimate the Additional Value
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Cost Analysis in Google Analytics| OWOX BI
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How to build advanced marketing reports in Google Data Studio | OWOX BI
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Google Tag Manager Custom HTML Tags | OWOX BI
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What is CTR and what CTR is considered good | OWOX BI
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Why single-channel attribution models are a dead end for CMOs | OWOX BI
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Common marketing challenges most businesses face | OWOX BI
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Business Dashboards - Examples of Practical Use | OWOX BI
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Measure Advertising Campaigns from the First View to a Purchase | OWOX BI
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Comparing accuracy: SEMrush vs SimilarWeb
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How martech tools help with advertising in the era of data privacy | OWOX BI
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The secrets of PPC specialists – interview with Matthew Soakell | OWOX BI
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Templates of SQL Queries to Google BigQuery | OWOX BI
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How to Choose and Test an Attribution Model | OWOX BI
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How to Blend Web Analytics and Digital Marketing Analytics | OWOX BI
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Machine learning in digital marketing: Examples of use cases | OWOX BI
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Interview with Samantha Noble, PPC Hero and top expert | OWOX BI
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Playing Digital Jenga with Modern Marketing Analytics: Interview with Christopher Penn
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How to Choose Websites for Quality Link Building
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How to Evaluate the Cost Efficiency of the Attribution Model
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Marketing analytics in business: implementation and development features | OWOX BI
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Top 3 Looker Alternatives and Competitors | OWOX BI
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Automate reports in Google Data Studio Based on Data from Google BigQuery | OWOX BI
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Facebook Ads Dashboard Template in Google Data Studio | OWOX BI
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Email marketing metrics to measure and ways to improve them | OWOX BI
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Importing Google Analytics Data to Google BigQuery: Comparing Two Methods of Data Collection
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When Google Analytics and Data Studio aren't enough and it's time to switch to Google BigQuery | OWOX BI
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Miscommunication between analysts and marketing teams | OWOX BI
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What is marketing automation and how can you use it?
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How to Link Your Google Ads and Analytics Accounts
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How Marketers Use Analytics to Solve Problems
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Google BigQuery to Google Sheets - Move Your Data | OWOX BI
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Interview with Khrystyna Grynko, Head of Data at Better&Stronger
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Follow the Crumbs: Measuring Instagram traffic in Google Analytics | OWOX BI
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Must-use Marketing Analytics Tools in 2020 - Extended Review of the Top Tools on G2 Crowd
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The Marketing Wars: the rise of the post-cookie world | OWOX BI
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Form Tracking Analytics in Google Analytics – Detailed Guide | OWOX BI
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How to Install Google Tag Manager on Your Site | OWOX BI
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How to Track Criteo Spend in Google Analytics | OWOX BI
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How to exclude the fbclid parameter from Google Analytics reports?
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How to get started with OWOX BI: Importing cost data
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Interview with PPC expert Pauline Jakober | OWOX BI
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4 methods to evaluate the effectiveness of media advertising | OWOX BI
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How to Automate Tests for Website Metrics - Success Story | OWOX BI
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How Do I Analyze Competitors' PPC ads and Why Would I Want to
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