New North exists to help B2B technology companies grow with better marketing – because B2B technology marketing is hard.
We’ve found that companies in the B2B tech space are selling high-price-point offerings to niche audiences. That’s a difficult task, especially when clients don’t fully understand the value that companies provide. As a result, too many organizations are spending marketing budgets without a clear strategic plan and little hope for measurable results.
But marketing doesn’t have to be a mystery.
We’ve helped Fortune 500 firms and growing tech startups to hit growth goals, enter new markets, and get acquired. Our strategies are driven by data and our results are measurable. Today, after years of honing processes and assembling an expert team, New North is built to make B2B technology marketing easier – and more effective.
Marketers in Demand helps B2B marketers grow and learn. Our collection of podcasts, videos, articles, and a newsletter includes insights and experiences from marketing professionals who do the work
Agorapulse is the social media hub for ROI-driven marketing teams. Social media is the most powerful lever for driving brand recognition, generating leads, and increasing sales. Our patent-pending Social Media ROI dashboard and powerful social media management features supercharge teams to work smarter, faster, and better.
Social Media Marketing, Social Media Analytics, Social Media Management, Social Media Listening Tools, Social Media Suites, Marketing, Brand Advocacy, Influencer Marketing Platforms, and Higher Ed Marketing
Campaign Monitor is a straightforward email marketing tool that enables marketers to send beautiful and personalized emails, creating a reliable channel to grow engagement with subscribers and promote loyal readership and conversions. Beautiful templates, drag-and-drop builder, and engagement-based segmentation allow marketers to deliver targeted content to large lists of subscribers without any technical expertise.
Meltwater, a pioneer of media intelligence, gives businesses the information advantage they need to stay ahead. More than 30,000 companies use Meltwater’s media intelligence to stay on top of billions of online conversations and extract relevant insights to strategically manage their brands. With nearly 20 years of experience analyzing data, Meltwater is dedicated to personal, global service built on the local expertise of 60 offices across six continents.
Media and Influencer Targeting, Media Monitoring, PR Analytics, Social Media Marketing, Social Media Analytics, Social Media Management, Social Media Listening Tools, Social Media Suites, Marketing, Public Relations (PR), Influencer Marketing Platforms, Web3 Marketing, Consumer Goods Marketing, Higher Ed Marketing, Brand Management, and Owned Media
StackAdapt is a self-serve advertising platform that specializes in multi-channel solutions including native, display, video, connected TV and audio ads.
StackAdapt's state-of-the-art platform is where some of the most progressive work in machine learning meets cutting-edge user experience. StackAdapt is designed around the three core pillars of programmatic—planning, executing and analyzing.
StackAdapt is ranked as the number 1 DSP on G2. For six consecutive years, StackAdapt has been recognized as a high performer and the highest-ranking DSP in customer satisfaction by G2, and also placed on the Top 100 Software Products list and the Highest Satisfaction list for 2020 and 2021. StackAdapt has been named one of the 2022 Ad Age Best Places to Work and was ranked top 5 out of thousands of applicants.
Learn more about StackAdapt here: www.stackadapt.com. And if you're looking for a change, we'd love to have you on our team—we have many roles open, visit: www.stackadapt.com/careers.
StackAdapt is headquartered in Toronto, Ontario. We have teams and representatives across Canada, US, UK, Singapore and Australia.
Demand Side Platform (DSP), Native Advertising, Video Advertising, Display Advertising, and Higher Ed Marketing
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