The Success Behind the Launch of ALEXACHUNG
Posted Mar 23, 2020 6 min read
The Success Behind the Launch of ALEXACHUNG

After witnessing their success with partnerships with other brands, influencers around the world are taking the leap and launching their own labels. Digital entrepreneur, Chiara Ferragni, led the way with the launch of her Chiara Ferragni Collection in 2013 and has been followed by the likes of Kylie Jenner of Kylie Cosmetics, Leandra Medine of Man Repeller, as well as Alexa Chung's brand, ALEXACHUNG.

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