Associated with
Pedro S. R. Paranhos
Posted Jul 2, 2021
•
10 min read
What is Zero-Party Data (and why you need it)
Zero-Party Data is personal information shared voluntarily, transparently, and directly by its source. But there's a lot more to it than that. Let's take a brief look at all these different data types to understand what makes Zero-Party Data so special.
More Ways to Read:
🧃
Summarize
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
edrone
Featured by Salesforce
