Customer data platforms ease IT burdens and empower marketing teams with integrated, actionable data and profiles
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Se Hee Yoon Se Hee Yoon
Posted Aug 10, 2022 4 min read
Customer data platforms ease IT burdens and empower marketing teams with integrated, actionable data and profiles

Lytics customer data platform (CDP) provides marketing teams with personalized experiences and cross-channel engagements while limiting the burden on IT teams.

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