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YouTube Ads Benchmarks for CPC, CPM, CTR in Q3 2018
In Q3 2018, we analyzed nearly 872 million impressions and over 6 million clicks on Instagram to calculate median CPC, CPM, and CTR for the ever popular social platform. You can also download our Q3 2018 Benchmark Report for extensive stats on CPM, CPC, and CTR benchmarks for Facebook, LinkedIn, Twitter, Google Ads, Google Display Network, YouTube, and Bing Ads.
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