The automotive industry is changing. Emerging markets are developing and new technologies are being created at an exponential rate. As a digital life becomes the norm, consumers and professional buyers alike are increasingly turning to online sources in their quest to make informed purchasing decisions.
When it comes to the auto industry, the aftermarket in particular is showing huge growth online. In fact, while parts sales via brick-and-mortar stores grew less than 1% from 2014 to 2015, online sales grew 16% from 2015 to 2016, and that increase is expected to double again by 2020.

A digital revolution is taking place in the automotive industry.

Why? Because digitization and e-commerce solve problems.

In this article, we'll have a look at three of the most common difficulties in the automotive industry, and what e-commerce does to solve them.