If your business is providing at-home products and services like pest control, alarm systems, or even solar panels, you might have it tough. There's stiff competition. It can be a grind to even get your foot in the door with homeowners-literally. And even once you've won valued customers, you still might struggle to maintain a positive reputation or to continually earn high satisfaction ratings.In fact, 32% of FSOs are failing to attain at least 80% customer satisfaction. This has a big impact on a company's online reputation, creates a ton of expensive churn, and can ultimately prevent new customers from signing up.

Luckily, there are two things that can help FSOs not only look great online but improve customer satisfaction.