Every agency owner today is confronting a new reality: AI has fundamentally altered how search engines evaluate and rank websites. What worked yesterday suddenly seems outdated, leaving many scrambling to understand new rules while clients demand the same level of performance.

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The ground beneath our feet is shifting rapidly, with algorithm updates, AI-generated content flooding the internet, and traditional SEO metrics being redefined. Many agency owners feel like they're playing a game where the rules keep changing without notice, risking client retention and struggling to articulate their value proposition in this new landscape.

Today we welcome Joshua Jacoby, owner of My Favorite Web Designs, a Mesa-based digital marketing agency that's successfully guided over 200 local clients through evolving search landscapes.

Joshua brings a unique perspective having transformed his agency through personal adversity-surviving COVID, overcoming significant injuries, and shifting from technical practitioner to strategic innovator. His expertise in SEO and web design, combined with his adaptability in crisis, positions him perfectly to help us navigate the AI revolution reshaping search.