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Lead-to-Account Matching and Routing / Terminus / Case Studies
United Airlines Uses Terminus Email to Take Flight with ABM
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Chelsey Axline Chelsey Axline
Ryan Kanine Ryan Kanine
Posted May 11, 2022 • 4 min read
United Airlines Uses Terminus Email to Take Flight with ABM
Terminus Terminus

Scaling an ABM program doesn't have to be overwhelming. United Airlines started with one channel and then added more as they scaled.

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