Churn Is Coming: 12 Learnings From A Survey Of SaaS CxOs | Customer Success and Product Experience Software | Gainsight
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Nick Mehta Nick Mehta
Posted Apr 1, 2020 8 min read
Churn Is Coming: 12 Learnings From A Survey Of SaaS CxOs | Customer Success and Product Experience Software | Gainsight

We surveyed CEOs, CROs, and CCOs of late stage private cloud companies (e.g., Forbes Cloud 100) and publicly-traded SaaS companies (e.g., BVP NASDAQ Emerging Cloud Index). These companies generally represent the "best of the best" of what the cloud offers. So, to some extent, they are a bellwether for technology.

Here's what we learned:

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