Piñatas break. Sales pipelines shouldn't
Associated with
Annika Helmrich Annika Helmrich
8 min read
Piñatas break. Sales pipelines shouldn't

Ever walked away after signing a "save the environment" petition and felt incredibly targeted? How do these people always know to target the metal-straw-in-her-drink holding, faux leather-wearing, super cool 26 y/o girls walking out of vegan cafes and the flannel-wearing, kind-looking dads with 2 kids on the side and one in hand? It's almost like having coloured hair is a criterion to be the designated "I'll sign it" person in the group.

 

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