Vintage camera ad - Swipe File
Posted Jun 21, 2022 1 min read
Vintage camera ad - Swipe File

This was one of the smallest cameras on the market at the time. Consumers had much doubt that it would take a good picture. The copywriters leaned into this doubt and addressed it up front. Formula: Research objections + address them in your copy.

More Ways to Read:
🧃 Summarize The key takeaways that can be read in under a minute
Sign up to unlock