ABM Puts Customers First, Not Channels | Terminus
Associated with
Craig Rosenberg Craig Rosenberg
Jon Miller Jon Miller
Posted Apr 28, 2016 2 min read
ABM Puts Customers First, Not Channels | Terminus

Sangram Vajre, CMO & Co-Founder of Terminus, explains why flipping the B2B sales and marketing funnel helps marketers put customers - not channels - first.

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