Is Your Customer Acquisition Cost Sustainable? Benchmarks for Every Industry
14 min read
Is Your Customer Acquisition Cost Sustainable? Benchmarks for Every Industry

You want as many new customers as possible, but at what cost? Spend too little and you miss out on sales; spend too much and you're unprofitable. There's a simpler way to pulse check whether your customer acquisition cost is sustainable-and that's to look at solid benchmark data.

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