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How to buy communities and influence people, Shopify's rocky year, conversions aren't magic, and more...
👋 Hey, Ruchin here! Welcome to this week's edition of the ✨Top of the Lyne✨ newsletter. Each week we publish the hottest news from the beautiful world of product-led growth! (PLG) The outcome we're shooting for is simple... to get enough folks excited about the product-led world that we so dearly love ❤️
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