Every video tells a story. Whether your video project is a 30 second commercial or the latest Hollywood epic, you'll need to understand how the elements of your video can change the story you are setting out to tell.

We can break storytelling down into five categories. Emotion, Sound Design, Visuals, Perspective, and Pacing can all affect the story. Let's take a closer look at how visual storytelling works and how you can use them to your advantage.