Enabling companies to ask "what-if" questions about their business can accelerate movement along the path to reaching corporate objectives. With so much data at our fingertips, it's critical to leverage that information to see how outcomes could change based on how different parts of the business are currently operating. "What-if" analyses and scenario testing enable organizations to test operational strategies in a risk-mitigated environment. By using existing data, analysts can adjust demonstrated values to explore the variety of possibilities. This strategy allows leaders to better prepare for the outcomes once a decision goes live.