In today's episode, we have the lovely Julie Bacchini taking us on the helm of a great talk of topic, Testing the New Broad Match in Google Ads - an area that Google has really been gearing us to test more of. She is also joined by Ginny Marvin (aka @adsliaison) - Google's Ads Liaison. We discussed about testing broad match, how its been done, whether it is being tested, whether they trust it or not and more. So let hear the advice given on testing new broad match in Google Ads. Questions asked: