Every events team has received a 2 a.m. email from the owner about a typo in their email invite. That's because executives know that even small mistakes in your marketing materials can have huge impacts. Even if your social media promotions are playful, typos or poor punctuation can still make your event brand seem sloppy. Any copy mistakes can hurt your event's engagement - and, by extension, your event's future potential to show up in followers' feeds - but some errors are more obvious than others. No one knows this better than the team at Grammarly, the experts in elevated storytelling