If your business has an inbound sales process then you're probably measuring the
quality of leads. Knowing how important a lead is helps with prioritizing
followups effectively. Proactively reaching out to valuable leads and giving
them the white-gloves treatment can also help conversion.
At Clearbit we have a system that scores incoming leads based on our data, and
sends us an email alert when a high value lead, such as a company that's raised
money, signs up.
Today I want to release the libr