Can CDPs and DMPs work together? | Lytics Decision Engine CDP for Marketers
Associated with
Posted Jul 16, 2019
Can CDPs and DMPs work together? | Lytics Decision Engine CDP for Marketers

When we talk about Customer Data Platforms (CDPs) and Data Management Platforms (DMPs), the conversation often turns into an either-or battle. But the truth is that CDPs and DMPs support very different use cases. Here's what you need to know.

More Ways to Read:
🧃 Summarize The key takeaways that can be read in under a minute
Sign up to unlock