As a small business leader, CMO, or marketing professional, you know the importance of SEO for driving traffic and boosting your online presence. In fact, you may have heard that inbound links are one key to boosting your search engine rankings.

But you may not know what an inbound link is or how to create an SEO strategy. This article is your roadmap to understanding and using inbound links. We'll break down the basics, explain their importance, and provide actionable strategies you can implement to attract high-quality links to your website.

By the end of this guide, you'll have a clear understanding of how to use inbound links to achieve higher rankings, increase website traffic, and build a stronger online presence for your business.