Key Metrics to Consider in Your Email Strategy
Posted Sep 30, 2016 6 min read
Key Metrics to Consider in Your Email Strategy

It's no secret: If you're sending email marketing campaigns, you need to have a strategy in place to ensure your campaigns are successful. Bulk mail marketing solutions usually offer various ways of tracking your SMS and email campaigns. Coupled with Google Analytics, you can gain insightful metrics to help you reach your intended contacts, and see how they engage with your campaigns.

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