What is Sales Automation? - A Comprehensive Guide for Modern Sales Teams
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7 min read
What is Sales Automation? - A Comprehensive Guide for Modern Sales Teams

Modern sales teams have changed a lot. They no longer have large wooden desks or filing cabinets, rotary phones or typewriters; sales professionals do not need Rolodexes or contact books. The only tool they need to successfully find a lead, convert it as a client, and maintain a long-standing relationship is sales automation. It's the ultimate sales assistant-automating repetitive tasks, organizing customer data, and allowing your sales team to focus on what they do best: closing deals.

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