If you're trying to appear in search results on search engines like Google, you need to start doing keyword marketing. Keyword marketing is a valuable strategy for helping your site appear in search results, whether its organic listings or paid advertisements. On this page, we'll provide you with six tips for doing keyword marketing:
1. Generate a list of topic ideas
2. Use keyword research tools to help you find the right terms
3. Analyze the intent behind the keywords
4. Focus on long-tail keywords
5. Create keyword groups
6. Analyze your competitions' keywords