If you're using an online registration platform or mobile event apps, you're sitting on an abundance of data. That data can tell you about much more than conference registration - it can give you detailed insight into what happens before, during, and after your event. This guide will demonstrate how complex conferences can use event data to make crucial decisions that drive registrations, surpass their attendee's expectations, and fuel the success of future events. Promote your event efficiently and drive registrations Discover attendee expectations and create a sell-out event agenda Optimize event operations and delight attendees Evaluate your success and