You're looking for ways to drive local customers to your organization, and discover that Google Business Profile (previously Google My Business) is the place to do it.

You go through the process of claiming your listing. Now that you've claimed it, you hit a roadblock - what do I do with this listing, and how do I SEO my listings?

Luckily, we've got all the answers to those questions.

Keep reading to learn six tips on how to optimize your Google Business Profile listing to drive more customers to your company.