'Tis the season to grow your email list! Yes, it is true that as a business you should be thinking year-round about how to attract new customers and grow your database of email contacts. However, if you haven't been able to do so yet, the good news is that the start of the holiday season is a fantastic time.

For many businesses like yours, this season is a time to meet holiday sales targets, deliver fantastic experiences to customers, and give back to your community. In addition to that, it is also a time to map out innovative ways to drive holiday traffic to your website and capture new leads to help you meet your goals. That's where the importance of a powerful lead magnet landing page comes in.